Proven does all the leg work for you, so all you need to do is purchase the recommended products and begin to apply them regularly. Proven products are tailored specifically for you according to your preferences. These three products, in general, are very crucial to our everyday skincare routine. The information you enter is methodically sifted through the giant database to curate your bundle of products, including a cleanser, sunscreen, and night cream. They strive to create the perfect formula of ingredients that will work with your skin type based on a quiz you’ll take that helps them recommend three products tailored just for you. Proven sets itself apart from their competition with the database of information they own. The database analyzes the potency and quality of over 20,000 skincare ingredients, has paramount knowledge of 100,000 individual products, reviews and references from people who have tried these products first hand, and almost 4,000 scientifically proven publications. The Skin Genome Project was also the winner of MIT’s 2018 Artificial Intelligence Award. Amy Yuan’s expertise, the world’s largest skincare database was started and creatively coined, The Skin Genome Project. Hollmig, the Head of Aesthetic Dermatology at Stanford University.
Proven’s concept was born after both founders were continually disappointed by many skincare regimens that just refused to work for them.Īll the products are made in association with Dr. They both struggled with skin issues for many years before they came up with an idea to personalize skincare using carefully chosen ingredients that consider every aspect of a person’s life, from sun exposure to screen time. Both ladies knew all too well about the issues people, especially women, deal with.
Proven was founded by Ming Zhao, an entrepreneur and CEO of Proven, and computational physicist Amy Yuan.
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